Dive into our latest blog post and discover how Facebook Reviews can be a game-changer for your small business. Show
By reading this post, you’ll gain insights into activating the Reviews tab on your Facebook business Page, the change to Facebook recommendations, and how it can help you connect with potential customers and boost your online presence. Explore the top benefits of Facebook Reviews and learn practical tips for managing and displaying them using tools like EmbedReviews. What are the Benefits of Facebook Reviews?Facebook Reviews, now in the form of Recommendations, offers several advantages for businesses looking to build trust and credibility among potential customers. Here are some of the key benefits of Facebook Reviews, along with examples to illustrate their impact: Increase organic reachPositive reviews and recommendations can help your business gain more visibility on Facebook, as they may appear in the News Feed of the reviewer’s friends or when someone asks for recommendations. This increased exposure can attract more potential customers. How? Boost credibilityA collection of positive reviews and recommendations serves as social proof, demonstrating that your business provides a great customer experience and it’s reliable and trustworthy. This can influence potential customers to choose your products or services over your competitors. How? Improve search engine rankingPositive reviews can also help improve your search engine ranking, as search engines like Google consider user-generated content, such as reviews when determining search results. How? Gain immediate trustWhen potential customers see a high volume of positive reviews, they are more likely to trust your business and feel confident in their decision to engage with your products or services. How? How to Add Reviews to Facebook Page?If you have not yet received the invitation in your Business Manager account to add the Facebook Reviews tab, no worries; navigate to your Facebook page and follow the step-by-step guide below on how to add reviews to your Facebook Page:
That’s it! The Reviews tab will appear on your page. It will show like the screenshot below on your business page: Please note: If this option is not available for your page, you might need to change your page category. Navigate to your page-> Click “About” -> Click Edit “Category” -> Choose any category that describes you as a business. Here is a quick video about this: Please note once you activate the rab and start getting feedback, you won’t be able to delete Facebook reviews. FYI How to Get Your Facebook Review Link?Google My Business has made getting a Google review link easy, but getting a Facebook review link will be a bit different. No worries, I’ll show you how. Now that you turn on Facebook reviews, you have two options to get the link to the Reviews tab. Let’s see them. Option 1: Copy the reviews page URLTo get your Facebook Review link, follow these simple steps:
Now, you can share this link with your customers in emails, newsletters, or on other social media platforms, inviting them to leave a review or recommendation for your business on Facebook. When you send the link, write a short explanation to your consumers on how to leave a review on Facebook for your product. Here is our Facebook review request link: https://www.facebook.com/embedreviews/reviews But not every single time, your users will be logged in to their personal or business account, so they may face a problem if you send them this link. That means if you send them this link, they’ll be redirected to login first. That may discourage the reviewing and purchasing decisions of some of your customers. To avoid that, you can use the other option shown below. Option 2: Build your own direct Facebook review link
You’ll get something like this: https://www.facebook.com/login/?next=https%3A%2F%2Fwww.facebook.com%2Fembedreviews%2Freviews%2F It’s not complicated at all! Just replace the column (:) with %3A and the slash (/) with %2F. So, whenever the customer logs in to their account – they’ll be redirected to your reviews page. It works every time. How to Write a Facebook Review?In other words, educate your clients on how to post the first reviews or recommendations on your Facebook Page. This flow is now changed, and it does not require to select a number of stars but to select whether you recommend or you don’t recommend that business. The steps are the following:
Note: The review should be more than 50 characters. Once a user posts the review on your Facebook page, it will appear as a post on his Facebook timeline. Also, with the new update of the Reviews system to Recommendations, you can also recommend a business by commenting on a friend’s post asking for Recommendations or sharing a Page with friends. How to Respond to Facebook Review?Responding to Facebook Reviews, whether positive or negative, is essential for maintaining a strong online presence and building trust with potential customers. To respond to Facebook reviews, usually, you will get a notification on Facebook or via email, and when you click on it, it will take you directly to that review, so you can directly write your reply. It is easy as writing a comment on a Facebook post. Here are some practical review reply templates for effectively responding to Facebook Reviews: Positive Reviews Response Example:Hello [Reviewer’s Name], Negative Reviews Response ExampleHello [Reviewer’s Name], How to Report a Facebook Review?Sometimes you may face scams and receive a negative review from a fake account. And naturally, you’ll want to remove it. But, the platform does not allow the Facebook Page admins to delete a negative review or any other one. Still, the admin can report a review that does not comply with the Facebook Community Standards. To do so, follow these steps:
If you are on mobile, here are the steps:
Or if you prefer, watch the video below with detailed instructions for how to report a Facebook Review on your Facebook Page: How to Get Notifications for New ReviewsTo make sure that you will never miss a review on your Facebook page, you should activate an option to receive a notification every time a new review is posted on your Facebook page. To activate the notifications option, follow the steps below:
Here is a quick video explaining this: So you’ve finally reached the fun part. This section suggests cool tactics that can help you reach customers willing to add a 5-star review on your Facebook page. Important note: you can refer to a more detailed guide with 5 ways on how to get Facebook reviews or continue reading below for a few simple ideas on how to do this. The actions you can easily do without ad spending can be online and offline. Here are some interesting offline tips:
Here is our link [link to Facebook reviews section] Thank you so much. [Your Name] [Your Company Name] Exampe of a review request email“That will be great, thanks a lot!” (you can add a special discount if you want for any review posted by the customer)
All the above details are summarized in our free Facebook Reviews eBook. How to Display Facebook Reviews on a WebsiteAs we mentioned before, the best way to collect more reviews is to promote them on your website and add a CTA button. We’ve got you covered! EmbedReviews is a powerful review management tool that can generate and embed Facebook recommendations on your website in just a few clicks. It will help you embed Facebook reviews widgets in various layouts, like slider, grid or create aggregated rating badges. Just follow the steps below to start collecting Facebook page reviews with EmbedReviews:
3. Choose the Facebook Page you want to pull reviews from and click “Create widget” 4. Customize and moderate the widget the way you want 5. Copy the provided HTML code and paste it on your website It will show like this: Awesome, right? Read more: Detailed step by step guide on how to embed Facebook reviews In case you are using a platform to build your website, here is good news: EmbedReviews plays well with all the most popular CMS and website builders, so click on your specific website builder to proceed:
To get started now, browse the Facebook reviews widgets gallery and pick a template that best fits your website: Want more cool stuff? Explore early products The good news is that you should not limit yourself to embedding Facebook reviews only. EmbedReviews allows you to combine reviews from several different social media platforms and review sources like Facebook, Yelp, or Google reviews from your business listing into one stunning widget. Moreover, you can import third-party reviews from 3rd parties or craft custom testimonials. The process is pretty much the same as the one above. The difference is that you select several social media platforms for your review widget. ConclusionCongrats! If you have come this far, you are already a rising Facebook business reviews expert. We really hope this guide for Facebook business reviews gave you some specific directions on improving your online reputation management and leveling your digital marketing strategy in a blink. After all, getting more reviews on Facebook can take a little effort, but it’s an investment that pays off (you’ll see). FYI: You can embed Facebook reviews widget automatically with EmbedReviews platform. Start a free trial and display your Facebook Page recommnedations now. Embed Facebook Recommendations and Reviews on your WebsiteTry EmbedReviews, generate Facebook and Google reviews, and display a social media reviews widget on your website. Automatically and in seconds. All PRO features | Cancel any time. Frequently Asked Questions about Facebook ReviewsAre Facebook reviews private? No, Facebook reviews are not private. When a user leaves a review on a business Page, it is publicly visible to anyone visiting the Page. This allows potential customers to read about the experiences of others, which can influence their decision to engage with the business. However, users have the option to adjust their privacy settings for their own activity, which may limit the visibility of their reviews to only their friends or a custom list of people. Can I delete Facebook reviews? As a business owner, you cannot directly delete Facebook Reviews left by users. However, you can report a review if it violates Facebook’s Community Standards or contains spam. If Facebook determines the review is inappropriate, they may remove it. Alternatively, you can disable the Reviews tab on your business Page, which will hide all reviews from your Page, but this may also make it harder for potential customers to learn about your business through reviews. Can I remove a bad review on Facebook? While you cannot directly remove a bad review on Facebook, you can take steps to address it. First, respond to the review professionally and empathetically, offering to address the issue and rectify the situation. This can show potential customers that you care about their experience and are proactive in resolving issues. If you believe the review is fake, spam, or violates Facebook’s Community Standards, you can report it to Facebook for review. If they find it violates their policies, they may remove it. Do Facebook reviews still exist? Yes, Facebook reviews still exist, but they have evolved into a new format called “Facebook Recommendations.” Rather than using a star rating system, users can now recommend or not recommend a business and share their experience in more detail. These Recommendations are visible on the business Page and can also appear in the user’s friends’ News Feeds when they ask for recommendations. This new format allows for more context and encourages users to provide more valuable feedback, helping potential customers make informed decisions about business engagement. How to see reviews on Facebook? For users to be able to see reviews of a specific business, they will need to navigate to the Reviews tab on their Facebook page. Why can't I leave a review on a Facebook business page?Why can I not leave a review on Facebook? When you create a Page on Facebook, by default, the reviews feature is automatically turned on. You can manually enable it in the Manage Page area on the left side of the page if it isn't already enabled when the Page is created for any reason. Can you add a review button to Facebook page?Click on the “Settings” button on the Manage Page section. A new window should appear. Click on the “Templates and Tabs” section. Toggle the “Reviews” option to ON. |